There are always three pillars for your new startup or company to get recognition – the name of your business, slogan and the most important thing which is the logo of your business. A logo is the mark or symbolic representation which gives a representation to your company. A logo can be considered as a…

The Corporate Affairs Commission has taken company registration to the next level. The new online registration system has greatly improved efficiency such that a week is more than enough to register a business name or limited company. Here is how you can now incorporate your company by yourself using the  CAC online service: 1: Do…

Do your own an offline business in Nigeria? But you don’t have any online presence. It means that you are losing business to your competitors. There are about 92 million active internet users in Nigeria according to the most recent data by Nigerian Communications Commission (NCC). These users actively browse & use the web even for their small daily needs.…

A great small business always starts out as an idea, but you have to transform that idea into action. That’s where many individuals can start to feel overwhelmed. It’s understandable to freeze up at the deluge of things that are required to get a business started, but getting going is actually easier than you might think.…

I often speak to groups of small business owners and I keep hearing the same comment over and over again with many of them saying that marketers don’t matter or marketing doesn’t matter anymore. There are many reasons I’ve heard as to why marketing doesn’t matter: “all my business comes by referral,” “I never spent money on…

6. Practice Your Pitch You are the greatest salesperson for your business startup. Whether you are looking to secure funding from an angel investor or looking to gain more customer loyalty, you need to have a pitch on the ready to tell anyone and everyone you come in contact with. Be concise in your approach…

Every entrepreneur can use some advice when it comes to making sure their business startup gets off on the right foot. From the best way to run your business to following your dreams, these tips offer sound recommendations that can help your business startup maintain its operations and find success at every turn. Sure, your…

Business expansion is when a business reaches a certain level of growth and looks for new ways to increase the profit of that business. Different forms of business expansion include: • Opening a new location • Adding sales employees • Increasing the marketing • Adding franchisees • Offering new products or services • Entering new…

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