Passion represents one of the most important aspects of becoming a successful entrepreneur. Without passion your business will turn out to be just another job.
#1- Always choose something you are passionate about! 
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Without passion, and a lot of it, your business dreams will become lost in the day to day grind of running a business. Take a look at the top ten most successful entrepreneurs and you will see that their passion is the number one driving force behind their success. There is no way to escape this fact- you simply must be passionate in order to achieve your goals!
Starting with a Dream
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The best way to start a business is to take what you are passionate about and find a way to turn that into a business. You need to start with a dream. If you don’t have passion for your work then you won’t have the motivation and energy to keep pushing through obstacles, you won’t be willing to take the necessary risks required to succeed and you won’t be able to sell your dream to others.
#2- Start with your dreams and grow your business from there.  
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The unfortunate reality is that once a business reaches the beginning of its third year its chances of surviving drops dramatically. Only about 44% of businesses live to see their fourth year. Without the passion you derive from living your dream you won’t have what it takes to survive year after year. This means that you should start your business from the ground up using your dream as a foundation.
Whatever your dream in life may be, you need to find a way to turn that dream into a business. If the foundation of your business is based on something that you are truly passionate about, then it will be much easier to grow that dream into a hugely successful business.

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