By now, marketers understand that members of Generation Z aren’t just younger Millennials. The latest generation to join the workforce has its own unique preferences, and brands that fail to acknowledge those differences will struggle to connect. Research from McKinsey found that Gen Zers prioritize individuality more than their older peers. They don’t see differences…

Plus, technology stocks fall on trade worries. June 12, 2019 3 min read Opinions expressed by Entrepreneur contributors are their own. Stock prices fell for a second consecutive day, though losses were modest. The Dow and S&P 500 indexes fell 0.17 percent and 0.20 percent respectively and the Nasdaq Composite was down 0.38 percent thanks…

The broader stock market was flat. June 11, 2019 3 min read Opinions expressed by Entrepreneur contributors are their own. Stocks opened higher but fell through most of the day. The indexes ended the session with declines of less than 0.1 percent. The Entrepreneur Index™ fared slightly better, closing the day with a gain of…

When you have an employee who needs to go, you might feel tempted to leave a resignation letter template lying on the copier. While that might work in some cases, passive-aggressive strategies rarely leave employees feeling good about their departures. Just like ending a business partnership, ending an employment agreement can be painful. No one…

To truly achieve your goals, try following what Brian Tracy dubs the “GOSPA” method. June 10, 2019 2 min read Opinions expressed by Entrepreneur contributors are their own. In this video, Entrepreneur Network partner Brian Tracy says that the daily turbulence of the business landscape has lead many executives to only look at problems in the short-term,…

Master SEO, social media marketing, copywriting and more in just 38 hours. June 8, 2019 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.…

If you lack the time and resources to research individual companies, then investing in a stock index could provide a substitute. June 7, 2019 2 min read Opinions expressed by Entrepreneur contributors are their own. In this video, Entrepreneur Network partner Phil Town about the benefits of investing with an index.  As always, Town stresses…

It’s not easy to create a product that stands out, especially in a hyper-competitive segment. June 6, 2019 5 min read Take a look at any road, parking lot or showroom, and chances are the vast majority of vehicles are crossover SUVs. These ubiquitous four-wheel drives are by far the hottest segment in the auto industry…