There are always three pillars for your new startup or company to get recognition – the name of your business, slogan and the most important thing which is the logo of your business. A logo is the mark or symbolic representation which gives a representation to your company. A logo can be considered as a…

The Corporate Affairs Commission has taken company registration to the next level. The new online registration system has greatly improved efficiency such that a week is more than enough to register a business name or limited company. Here is how you can now incorporate your company by yourself using the  CAC online service: 1: Do…

Do your own an offline business in Nigeria? But you don’t have any online presence. It means that you are losing business to your competitors. There are about 92 million active internet users in Nigeria according to the most recent data by Nigerian Communications Commission (NCC). These users actively browse & use the web even for their small daily needs.…

A great small business always starts out as an idea, but you have to transform that idea into action. That’s where many individuals can start to feel overwhelmed. It’s understandable to freeze up at the deluge of things that are required to get a business started, but getting going is actually easier than you might think.…

I often speak to groups of small business owners and I keep hearing the same comment over and over again with many of them saying that marketers don’t matter or marketing doesn’t matter anymore. There are many reasons I’ve heard as to why marketing doesn’t matter: “all my business comes by referral,” “I never spent money on…

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