IFE OGUNFUWA writes on ways to develop products or services to sell fast Small businesses and large organisations are recording dwindling sales as a result of consumers’ low purchasing power. As such, there is a need for business organisations to revisit their overall marketing strategies. Experts say that an improved marketing strategy should not only…

Leaders are dealers in hope. They are not hope-dealers because they are more optimistic than the rest of the team but because they are less afraid – not unafraid – to follow their instincts. They smell out water and follow the chase, some have died before they found water but the ones we celebrate today…

As an entrepreneur, staying organized can be very demanding. However, technology-propelled innovation has changed work propensities,  daily administration objectives and the way tasks are being accomplished. Efficiency is important for any entrepreneur that is continually juggling different tasks as the quicker you can access information and execute, the faster your organization will be built. Mint:…

 Marketing and web advertising are essential to the success of any business. However, it is important to empower yourself with the online basics to stay ahead in the industry. Your clients, prospects, and accomplices are the soul of your business. Assembling your marketing system around them is key. Understanding what your clients need can be…

Recession is defined by economists as two consecutive quarters of negative Gross Domestic Product growth rate in an economy. It is a confirmation that economic activities in a country have contracted. We believe by now, you have been inundated with news of an impending recession and what it could mean for Nigeria and your business.…

Many different issues must be considered when starting a small business. It is important to plan properly and avoid common pitfalls. As you determine whether or not to start a business, consider NeedMyservice’s suggested dos and don’ts of starting a small business. Dos Do consider risk versus reward. Business ownership is a balance between the…

Running a business is no easy task; your to-do list seems to never end. From monitoring expenses to handling customer enquiries, resolving complaints, and keeping track of employee work schedules, you tend to feel overwhelmed. What you need is a good app to assist you with these tasks. There are thousands of applications out there…

You must have heard that Instagram is the hottest trend in social media for businesses. What you do not know is that it is not just a photo sharing app. Instagram has redefined the way in which we view and share photos to create awareness, association and engagement. There is a lot to gain from…