There are always three pillars for your new startup or company to get recognition – the name of your business, slogan and the most important thing which is the logo of your business. A logo is the mark or symbolic representation which gives a representation to your company. A logo can be considered as a…

The business plan is a fundamental part of starting a new business, and the singular most important document when you are looking for investors. You will significantly improve the chances of your new business succeeding eventually if can take the time and effort to articulate your objectives and strategies in the form of a business…

The Corporate Affairs Commission has taken company registration to the next level. The new online registration system has greatly improved efficiency such that a week is more than enough to register a business name or limited company. Here is how you can now incorporate your company by yourself using the  CAC online service: 1: Do…

#1. Set Financial Goals As an entrepreneur it is very important for you to develop clear financial goals – short-term, medium-term and long-term. Consider what financial milestones you want to hit in six months, a year, 5 years and 10 years from now, and write them all down. Setting financial goals helps to guide and…

A great small business always starts out as an idea, but you have to transform that idea into action. That’s where many individuals can start to feel overwhelmed. It’s understandable to freeze up at the deluge of things that are required to get a business started, but getting going is actually easier than you might think.…

Most companies seem to be large amounts of data these days. The projection is that 40 zetta bytes will be created by 2020. Regardless of whether you are B2C or B2B company, data is relevant to the overall working of your business. Not only does it help you accurately target prospects, but helps address privacy…

When you first set up your business and decided that you were going to sell things to customers, you probably started thinking about the costs that were going to have to go into a store. You will have to find the location and build it, hire employees and manage them. You will have to make…

I often speak to groups of small business owners and I keep hearing the same comment over and over again with many of them saying that marketers don’t matter or marketing doesn’t matter anymore. There are many reasons I’ve heard as to why marketing doesn’t matter: “all my business comes by referral,” “I never spent money on…

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