In a survey of more than 5,000 shoppers, people said they’re open to advertising… so long as the price is cut. April 14, 2020 4 min read If you’re going to advertise during the COVID-19 pandemic, offer a discount — or better yet, offer something for free. That’s the big takeaway from a survey of…
When I think about strategies for better living, I consider the rule of E: efficiency, effectiveness, and essentialism. Recently, I’ve been on a kick about cultivating deep focus. In the age of social media and modern technology, we’ve lost the ability to focus. Which is why I’ve made it my aim to be more mindful.…
Simplify any design project with this huge library of assets. April 13, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Whether you’re…
Philosophy’s absence from the business world is a crucial mistake. By and large ignored by popular culture and forgotten by the media, modern philosophy has been delegated strictly to the classrooms by its own doing. Rather than adapting to the times, modern philosophers have retreated into an ivory tower of abstract intellectualism and esoteric gloating.…
Justin Wu, CEO and Founder of Growth.ly, offers an in-depth view on how brands big and small are generating growth through marketing. April 11, 2020 1 min read Opinions expressed by Entrepreneur contributors are their own. Justin Wu, CEO and Founder of Growth.ly, shares his thoughts on what “growth-hacking” really means for businesses in today’s…
As an employer, it’s essential that you constantly offer employees the best pay and benefits you can. It’s how you can compete against other firms for the best talent. It’s how you help people feel rewarded for their hard work. And, in doing so, you’ll often find that you tend to get more out of…
Save big on great tools to help your business thrive. April 10, 2020 3 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. The world…
If you want to start a business, you need to create content. Should you start a blog, a podcast or a YouTube channel? How do you decide where to begin? Check out today’s video to learn my best advice for starting out: At the end of the day, your job is to find one platform…
While not the first topic you think of in a crisis, spending the time to generate a compelling name can be not only useful, but calming. April 8, 2020 1 min read Opinions expressed by Entrepreneur contributors are their own. New businesses are born out of crisis. Existing businesses pivot and reposition. Other businesses will…
When you run a small business, different forms of payment mean different things for your bottom line. As new forms of payment become common, businesses face decisions over whether to allow customers to pay the way they want or to keep things simple. Both have their advantages. More payment options can mean more customers. It…