6. Practice Your Pitch You are the greatest salesperson for your business startup. Whether you are looking to secure funding from an angel investor or looking to gain more customer loyalty, you need to have a pitch on the ready to tell anyone and everyone you come in contact with. Be concise in your approach…
There is no denying that we are living in a digital world and can never ignore its importance. Digital marketing is an innovative tool and is something very crucial for not only startups but also for the well-established business. It is a platform which can make you successful within no time. Digital marketing is a…
When people recount the achievement of successful entrepreneurs, they forget that they had also failed in so many things before and it took a long time and discipline for them to attain success. Many successful entrepreneurs have failed in the past. Steve Jobs was fired from Apple Computers before he became its co-founder, chairman, and…
Nigerian entrepreneurs do the most social media in the name of marketing and advertising their brand. I’m tempted to think that the majority of these entrepreneurs don’t have any legit marketing strategy to grow and build their brand. If they do, they will be mindful of their online activities and how it affects their brand.…
Many modern-day moms face a pressing need to stay home and take full responsibility of those adorable little ones without having to worry about the dangers they are exposed to and also give them all the love they deserve. Yet they would not mind doing some business from home, to augment the family income Here…
When you first set up your business and decided that you were going to sell things to customers, you probably started thinking about the costs that were going to have to go into a store. You will have to find the location and build it, hire employees and manage them. You will have to make…
Public relation is a vast term, which is required by individuals as well as business. Especially if you are a public figure like a sports person, a politician, an actor or a big business. Public relations contribute to what people think about the business or the individuals. Therefore, hiring proficient PR firms which provide superior…
I often speak to groups of small business owners and I keep hearing the same comment over and over again with many of them saying that marketers don’t matter or marketing doesn’t matter anymore. There are many reasons I’ve heard as to why marketing doesn’t matter: “all my business comes by referral,” “I never spent money on…
The right business partners are hard to come by. Some are motivated to get the job done, while others lack what it takes to take a company to the next level. Business partners are important because they can help you share the load of running a successful company. However, you must be careful when you…
The dominant role of technology in every sector can be explained in many ways because it has completely transformed business operations. A lot of businesses, large and small, are incorporating computer systems into their operations to make them more efficient. Computers work well when they are taken care of and this is why computer support…