While not the first topic you think of in a crisis, spending the time to generate a compelling name can be not only useful, but calming. April 8, 2020 1 min read Opinions expressed by Entrepreneur contributors are their own. New businesses are born out of crisis. Existing businesses pivot and reposition. Other businesses will…
When you run a small business, different forms of payment mean different things for your bottom line. As new forms of payment become common, businesses face decisions over whether to allow customers to pay the way they want or to keep things simple. Both have their advantages. More payment options can mean more customers. It…
Email marketing is easier than ever with EmailScraper.co. April 7, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. In case you’ve doubted…
People ask me all the time how I structure my days in order to produce so much content on a consistent basis. The key to creating great work is being prolific. Stephen King said it best: “If you want to be a writer, you must do two things above all others: read a lot and…
Your energy alone will help increase sales. April 5, 2020 3 min read Opinions expressed by Entrepreneur contributors are their own. A while back, the “Tall One,” aka my husband, some good friends and I went out for an “it’s-been-way-too-long” double date. As always, the best part was our conversation — which was proven hysterical…
There comes a point when your responsibilities outweigh your capacities. As a CEO, this can be a hard day of reckoning. There’s a lot of ego involved when wearing the badge, “Chief.” I recently sat down with Tony Stubblebine, the CEO of Coach.me to unpack what makes a great CEO. Tony founded Coach.me based…
It may be just what you need during this difficult times. April 4, 2020 3 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Many…
In the era of inbound marketing and sales automation, cold calling is almost quaint. It would be, anyway, if it weren’t so hopelessly ineffective. According to marketing guru Charlie Cook, cold callers average a conversion rate of about 2 percent. Keep in mind, though, a conversion isn’t the same as a sale; in the context…
In time, all generosity is returned. April 3, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. The philosophy of Givers Gain® is about giving to other people first. Within this context, the giver cannot and should not expect an immediate return on their investment based on another’s gain. What they should focus on…
As the largest generation in the labor force since 2016, Millennials get a lot of say in how companies treat their workers. Top Millennial talent can pick and choose where they want to spend their working hours. That means employers must roll out the red carpet to attract the best and the brightest. Once companies…