Social selling is when social media is used to sell directly to the consumers. Social media helps in increasing brand visibility and direct interaction with the prospects. Such selling practice reduces the steps in the sales cycle making it a more efficient sales practice. Quality content can help in effective brand advocacy marketing and selling.…
There are so many web hosting providers online that you will be confused about which one to choose. Hence, this is a difficult task because if you end up selecting a terrible, erratic and poor web host, you may be unable to build an effective and great online presence and it can also have a…
There are businesses or stores that are skeptical about using a Point of Sale Machine because of trust issues, the bank charges, and the expenses involved in getting one. Regardless, what they don’t know is that there are so many advantages to using a POS machine especially if you are doing a business that involves…
When thinking about the cities of the future, I know that they will be more connected, and I strongly believe that they must be more inclusive. We can’t have the Internet of Everything without the Inclusion of Everyone. Already today, a growing number of cities are using smart technologies to better connect people to places…
It’s not as impossible as you might think to start a business while working a 9-5 job. There are certain ways to make it work and here are 5 ways to start a business while working a full-time job. Be Committed Commitment is one of the major things that will help you get through the…
It has been a few years since students in Nigerians had to deal with long-term strikes; and just at the moment we thought the era of students having to stay an extra 2 to 3 years in school due to unnecessary strikes by championed by the Academic Staff Union of Universities (ASUU) was over, they…
Before starting your own food business, consider f these common mistakes that have cost some food business owners their businesses and time Wrong Location The first course of action is to do a quick survey about the people/company in the area. A buka in Ebute Metta may not do well in a location like Adeola…
From small makeup mishaps to the trials and tribulations that structure your entire makeup career, being a freelance makeup artist isn’t easy. But it can be one of the most rewarding careers with one of the most diverse career paths. Since you’re not reporting to anyone or company, you’re your own boss. As you reap…
The fact of the matter is that your “About Us” page is very important. It introduces your business to website visitors, tells them what exactly it is that you do and builds the rapport and trust that drives conversions. Optimising your “About Us” page will boost conversions. Correct these common mistakes too many business owners…
For the 21st century youth, Entrepreneurship is part of the daily routines. Be it in an undergraduate, O Level Holder, an unemployed Graduate, A working class graduate etc. Its now a common trend among the youth to have a skill or two. While a lot of these youth focus on the common skills (Fashion Design,…