This infographic from the Startup Genome Project 2.0 is based on a comprehensive 2015 report on startup structure, ecosystems, and disruptive industry trends. Why are startups such an important business structure in the 21st century? The Startup Genome Project 2.0 suggests that the 20th century saw the first massive shift in corporate structure in an attempt to deal…
When people recount the achievement of successful entrepreneurs, they forget that they had also failed in so many things before and it took a long time and discipline for them to attain success. Many successful entrepreneurs have failed in the past. Steve Jobs was fired from Apple Computers before he became its co-founder, chairman, and…
You must have heard that Instagram is the hottest trend in social media for businesses. What you do not know is that it is not just a photo sharing app. Instagram has redefined the way in which we view and share photos to create awareness, association and engagement. There is a lot to gain from…
Most companies seem to be large amounts of data these days. The projection is that 40 zetta bytes will be created by 2020. Regardless of whether you are B2C or B2B company, data is relevant to the overall working of your business. Not only does it help you accurately target prospects, but helps address privacy…
Loyalty is trustworthiness and commitment. It helps in building a foundation in any relationship-including business. Even the customers expect companies to be loyal towards them. To serve this purpose, companies implement Customer Loyalty Programs to build trust among them. Customer Loyalty Program is a long term marketing effort made by all types of businesses to…
A small business can fail for a variety of reasons, but money related issues are one of the main concerns. Even with a high-quality service or product, you will find it difficult to achieve success without a healthy cash flow to cover business expenses. Here are a few tips to help manage the finances: Clear…
With the moving time, there are many business houses, corporate sectors have managed their own slice of work of accounting, and they have learnt to manage the accounts, which are easy to handle them. Bookkeeping is far easy to manage but when it comes to managing the small business then usually the companies hire for…
It is no longer news that every business is on one social media or the other especially on Instagram. The new slogan is if your business is not online then you are not doing business yet. But do you know that half of the business on Instagram is not getting value for the time and…
Uploading files to Google Drive is generally a very pleasant experience — though a bit slow, depending on your connection speed — but as with everything Google, there is more than one way to skin a cat. With the web client you can simply drag and drop, the sync folder allows you to mark files…
Before starting your own food business, consider f these common mistakes that have cost some food business owners their businesses and time Wrong Location The first course of action is to do a quick survey about the people/company in the area. A buka in Ebute Metta may not do well in a location like Adeola…