There are many factors to consider if you are looking to start a build a business from scratch. Sometimes it’s possible to skip the planning stage and start later working on the details; it’s however not a very smart move. Starting a business without a well laid-out plan can be a catalyst for failure. Not…

One should know the chances of a business thriving through its early stages as a business grows exponentially if you take your time to prepare. Startups can be a funny thing, the moment you start is the moment you realize that you are running a real business. Founders need to be calculative about matters such…

Loyalty is trustworthiness and commitment. It helps in building a foundation in any relationship-including business. Even the customers expect companies to be loyal towards them. To serve this purpose, companies implement Customer Loyalty Programs to build trust among them. Customer Loyalty Program is a long term marketing effort made by all types of businesses to…

Leading a small business can be as stressful as maintaining a healthy relationship with your spouse. Here are some basic principles to get you started on a sane journey toward growth. So many business founders come up with a good idea, yet they are unable to scale their companies for growth. What could possibly be…

Sometimes the hardest thing about saving money is just getting started. It can be difficult to figure out simple ways to save money and how to use your savings to pursue your financial goals. This simple step-by-step guide to money saving habits can help you develop a realistic and a good saving plan. Record your…

In many developing countries business is the path to attain economic gain. For that reason, the unemployment rate in those countries is very insufficient comparing with our country. Every day the rate of unemployment is increasing following the shortage of job in our country. But still, there is no any effective initiative to diminish the…

“WHEN WOMEN PARTICIPATE IN THE ECONOMY, EVERYONE BENEFITS!” It is true that women have come a long way with over 2 million Women Entrepreneurs in Nigeria! But , when we have a closer look, it is just 13.76% of the total entrepreneurs.Why is this share very little? It is because we hardly understand the significance of economic…

1) SEO (Search Engine Optimization) SEO also is an important Digital Marketing component for your business if you have a website, blog or an e-commerce store. It increases your business visibility & credibility, online branding, drives web traffic, high returns, and insight into customer behavior. Search Engine Optimization helps to improve your websites rankings and…